At least 15% of advertisers’ spending on influencer marketing is lost to fraud, costing them $1.3 billion annually. Mega influencers with a million or more followers can earn $250,000 per social media post, but nearly $38,000 of that money is wasted by brands on fake or inflated follower counts.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.