While Instagram doesn’t publish a limit to the amount of people you can follow in a day, many users have reported experiencing one. Instagram does publish one limit — that you can follow a maximum of 7,500 accounts.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.