When it comes to brand, product or service recommendations, consumers continue to place their trust in friends, family and influencers over brands. Trust in recommendations from friends, family members and influencers shared via social posts is strongest among younger audiences: 66% of consumers ages 18-29.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.