Some consumers say they trust influencers more than friends The data shows how trust is earned over time: consumers trust influencers on legacy platforms such as YouTube more (28 percent) than those on newer platforms such as Instagram (22 percent) and TikTok (15 percent).
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.