Look for these red flags: Followers with No Photos or Posts: If an influencer is followed by users that have not posted and/or lack a profile picture, you can typically assume that these followers are fake. Brands should also look out for influencers with followings of tons of private accounts and “spammy” usernames.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.