1:2 = Average: A slightly positive follow ratio is indicative of a new, yet growing account. 2:10 = Quality: An account in this range has proven they are worth a follow. 10:300,000+ = Influencer: An account in this range easily gains new followers and has a major influence on their social media sphere.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.