Collections in shops let businesses customize the shopping experience, and curate products into themes that tell their brand story. Creating a shop is free and simple. Starting today, we will begin a phased roll out of shops to all businesses globally on Facebook and Instagram Shopping.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.