50K Instagram account is worth $500 Using the one-cent-per-follow estimate, a 50K Instagram account might be worth about $500. Again, Instagrammers can earn money in various ways — marketing their own products, sponsored posts, and affiliate marketing.
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.