While all of these stats are pretty impressive, the truth is that Instagram’s reach has actually been on a decline since 2019. Be it because of TikTok or people just getting tired of influencer marketing and ads, it is undeniable that this platform isn’t as popular as it used to be.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.