When you promote a post, it will ask you to define your goal for the campaign. Your options will include “More Profile Visits,” “More Website Traffic,” or “More Promotion Views,” and depending on your choice, Instagram’s algorithm will target certain audience groups to meet your objective.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.