Most Instagram posts have between 10 and 30 words, but the data shows that it’s better to write even shorter texts. This is excluding hashtags, of course. Writing short captions of under 10 words increases the average engagement rate per post to 3.13% for carousels, 2.54% for images, and 2.35% for videos.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.