More than half of brands (66 percent) use mid-level influencers; 59 percent use micro-influencers and 44 percent use macro-influencers. Almost two-thirds of brands (62 percent) compensate influencers monetarily, while over one-third of companies (35 percent) provide free product in exchange for influencer services.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.