If Instagram is only showing your content to 10% of your followers, then you’ll risk having lower engagement on posts you’ve worked hard on creating. When your followers engage and use the app, Instagram takes notice and will share your account with other accounts, so your chances of gaining new followers increases.
What happens after 10k followers on Instagram?
Once you have 10k followers, Instagram will make it easier for you to get people to your website via Stories with the swipe up to link feature. Swipe up is the only way to get a direct link from your Instagram to your other web properties. And, it’s available in STORIES, if you have 10k followers.